LG 77" OLED B6E 4K Smart TV
- Due today
- $0
- Payments
- 167
- Paid off in
- 39 months
$2,505.00 total — the sticker price, always. Nothing to pay today, no interest and no fees; sales tax is calculated at checkout.
How your plan works
How your plan works
- $0 today. We check your card to make sure it works — no charge, no deposit, no credit check.
- Your first payment comes out on the payday you pick, then equal payments every week until it’s paid off.
- We order your item brand-new from an authorized US retailer after your final payment and ship it within 1–3 weeks.
- Cancel anytime — the fee is the lesser of 10% of what you’ve paid or $25; the rest refunds to your card within 14 days.
- No credit check — everyone can start a plan, because layaway isn’t credit.
A 77-inch OLED for a household moving to a genuinely large screen without giving up black levels. At this size an LED set has to work hard to keep dark scenes dark; an OLED simply switches the pixels off, which is why a 77-inch OLED still looks right in a dim room.
What you get
- Self-lit OLED across 77 inches, so letterbox bars and night scenes disappear into the room instead of glowing grey
- 120Hz native with VRR on four HDMI ports, so a console or PC runs smoothly on whichever input is free
- Dolby Vision and Dolby Atmos, which is what most film and prestige TV is now mastered in
- Alpha 8 AI Processor 4K Gen3, doing upscaling and noise reduction that a 77-inch panel makes unmissable
- 2.0 inches deep without the stand, so a screen this size can still be mounted close to the wall
- 50.5 lb on a 300 x 200 VESA pattern — light for a 77, but plan on two people to lift it
Specs
- Model: OLED77B6EUA
- Screen size: 77 inches (Class)
- Resolution: 3840 x 2160 (4K Ultra HD)
- Panel: 4K OLED evo, 120Hz native
- Processor: Alpha 8 AI Processor 4K Gen3
- HDR formats: Dolby Vision, HDR10, HLG
- Smart platform: webOS 26 with ThinQ
- Connections: 4 HDMI (4K 120Hz, VRR, ALLM, QMS, QFT; HDMI 2 with eARC), 1 USB, Ethernet
- Wireless: Wi-Fi 5, Bluetooth 5.3
- Audio: 2.0 channel with Dolby Atmos
- Dimensions without stand: 67.7 in W x 38.9 in H x 2.0 in D
- Wall mount: VESA 300 x 200 mm
- Weight without stand: 50.5 lb (shipping 73.4 lb)
In the box
- Television
- Stand with screws
- Magic Remote and batteries
- Power cord
- Quick start guide
Everyone can start a plan — because layaway isn't credit. Pay it off, and we ship it brand-new, free.
How do biweekly payments work?
How do biweekly payments work?
You pay nothing today. We check your card without charging it, then $15 a week comes out — timed to your payday. The price you see is the total you’ll ever pay. No deposit, no interest, and no extra fees for paying on time.
When do I get my item?
When do I get my item?
After your final payment. We order your item brand-new from an authorized US retailer and ship it to you free within 1–3 weeks of payoff. Waiting is what keeps the price at sticker — you never pay more for paying over time.
Can I pay it off early?
Can I pay it off early?
Yes, anytime — and it's free. Pay off your balance early and we order and ship your item sooner.
What does canceling cost?
What does canceling cost?
Cancel anytime — the fee is the lesser of 10% of what you've paid or $25; the rest refunds to your card within 14 days.
Is this credit?
Is this credit?
No. Layaway isn't credit — there's no credit check, no interest, and nothing is reported to credit bureaus. You simply pay for your item over time, and we ship it once it's paid off.
Your card details go straight to Stripe — we never see or store them. Every payment you make is tracked in your account and refundable under our cancellation policy.

